KANSAS CITY
4600 W. 51st Street, Suite 300
Roeland Park, KS 66205
816.868.8320
CHICAGO
318 W. Adams, Suite 1600
Chicago, IL 60606
312.585.7649
Scenic Road leads and participates in discussions on content marketing. Every week, we voice ideas, report on trends, and share best practices. Have a browse, share at will, and drop us a line to join in the discussion.
Video and SEO Over the past few years, we’ve grown to understand better why video content is so much more
Aerial video is the latest trend to move from the big screen to the small screen, and its
Why? Why do certain images or ads get attention, while others fall flat? While there’s no simple answer, new insights
If you’re still teetering on whether or not your brand wants to invest in video, just look at the numbers.
Video Definitions: Fade, Pans, Lav, Slate, Sync… what? The video vocabulary or glossary of words involved in video production is
Brands can no longer take a “wait and see” approach to a rapidly changing digital marketing space. If you followed
Numbers don’t lie. Whether on social media or your webpage, video is becoming the best way to give your brand
2018 is in full swing, and marketers know one thing about time’s passage: you have to stay on top of
We’ve previously written out about why video marketing is so important, but for decision-makers wanting to take their brands
You are what you see. Humans are visual creatures. As much as we hold up the invention of language as