Best Practices for Video Production Posted on January 10, 2023 by jolean Video production is like juggling cats. There are a lot of different factors to consider in order to ensure everyone lands on their feet in a successful outcome. As a creative director or marketing professional, it’s important that you have a solid understanding of all the best practices for video production. In this blog post, we’ll dive into some of … Read more
Brand Films – What They Are and What They Can do to Help Promote Your Corporation Posted on October 17, 2022 | October 19, 2022 by jolean Corporations are using more creative means to promote their brands than ever before. Brand films, or “branded documentaries” as they’re also known, aim to entertain and inspire viewers with stories of aspirational lifestyles. At the same time, brand films subtly educate the audience on what makes your company special to widen your reach to your key demographics. Subtly is … Read more
How Targeted Video Campaigns Can Help Your Company Posted on October 30, 2021 | January 29, 2022 by jolean In today’s highly competitive internet world, it is very important for brands to differentiate themselves from their competition. Otherwise, you will lose customers and sales. They will flock to that new and exciting brand that’s not boring them with the same old message as everyone else. To stand out, your brand needs to be the staple background noise for your … Read more
The 9 Best Examples of Video Storytelling Posted on August 10, 2021 | January 11, 2023 by jolean With readily available streaming content, traditional advertising has lost some of its luster. Consumers are now seasoned veterans at tuning out ads or taking more extreme measures such as using ad blockers. (Look in the mirror. You know this is you.) This doesn’t mean, however, that advertising itself is obsolete. People are still spending plenty of cash shopping and seeking … Read more
Top 103 Video Production Companies in the US (2 of 2: Maryland-Wyoming) Posted on October 26, 2020 | July 19, 2022 by jolean (Note: this post is continued from TOP 103 VIDEO PRODUCTION COMPANIES IN THE US (1 OF 2: ALABAMA-MAINE)) Maryland Producers, in Baltimore, is into high-quality video production, out-of-the-ordinary television commercials, corporate videos, web film, branded content, social media video, YouTube video, and any other video project you care to try. Producers‘ crew is highly skilled, and its editors … Read more
4 Surprising Examples of Video Storytelling That Just Work Posted on October 14, 2020 | July 25, 2021 by jolean Video storytelling is beyond a buzz word in marketing (are you tired of hearing it yet?) and is now a given in any marketers’ arsenal. We already know that video storytelling has value, but knowing that on a logical level doesn’t keep us from pulling our hair out while running out of ideas on how to apply storytelling … Read more