How to Make a Brand Film for Business Posted on May 16, 2023 | May 16, 2023 by jolean A brand film is a cinematic video that gives your potential customers a taste of the “why” behind your business – it’s not meant to be a product demo or how-to video. Instead, a brand film is a long form video that captures the heart and soul of your business and tells your brand story authentically and engagingly. It’s … Read more
How Small Businesses Can Boost Profits With Video Storytelling Posted on May 1, 2023 | May 11, 2023 by Scenic Road The Internet came first. Then the mobile experience. Now, video is THE focus. Video is not only taking over the Internet, it’s shaping customer behavior. (Have you watched TikTok lately?) What’s on TikTok now will be trending… now. Small businesses need to jump on the video train. The steps a small business can take to create a video strategy even … Read more
Video costs WHAT?! The Truth about Value and ROI Posted on July 24, 2017 | May 9, 2023 by jolean Never fails. A client new to video excitedly calls to request a quote for their video project. Delivery of said quote results in radio silence. Why? Because they are experiencing a severe case of sticker shock. It plunges them from the highs of creative excitement to the depths of empty-pocketed despair. People want video. They understand the need for video … Read more